IJIRP: Vol 1, Issue 8, November 2025

Articles

• Fin-Marketing Fusion: How AI Bridges Financial Analytics with Consumer Engagement Strategies

  Dr. Putti Selvaraj (Author)

  1-14

  • FULL ARTICLE

• CRISPR-Cas Adaptation in Pathogenic Mycobacteria: Implications for Virulence and Immune Evasion

  Dr. D Nagaraju (Author)

  15-24

  • FULL ARTICLE

• Gender Diversity in the Indian IT Sector: Evaluating Organizational Efforts and Their Outcomes

  Shivanshi Singh, Dr. Bhawana Pande (Author)

  25-35

  • FULL ARTICLE

• Virtual Reality in Hotel Marketing: Enhancing Pre-Booking Experience

  Shravya S Madhusudan (Author)

  36-45

  • FULL ARTICLE

• Equity in Education: Bridging the Gap Between Policy and Classroom Practice

  Dr. Dipti Baghel , Dr. Archi Dubey (Author)

  46-55

  • FULL ARTICLE

• Beyond Engagement: Measuring the Hidden ROI of Social Media Presence for Modern Brands

  Dr. Prakash Borah (Author)

  56-66

  • FULL ARTICLE

• Social Entrepreneurship in Disaster Relief and Crisis Response

  Dr Leeba Babu , Dr Jubi R (Author)

  67-77

  • FULL ARTICLE

• Beyond Alpha: A Comparative Study of Mutual Fund Performance Across Market Cycles

  Dr. E. Muthukumar, Mr. Srinivas M B (Author)

  78-89

  • FULL ARTICLE

• Decoding Consistency: An Empirical Analysis of Mutual Fund Returns in Volatile Markets

  Dr. E. Muthukumar, Mr. Srinivas M B (Author)

  90-100

  • FULL ARTICLE

• The Impact of AI-Driven Personalization on Consumer Purchase Intentions

  Dr A. Mallika, Siyad P K (Author)

  101-109

  • FULL ARTICLE