SRUTHI S; DR. R. MAHESHWARI. The Role of Online Reviews in Shaping Consumer Pre-Purchase Evaluations of Durable Goods. International Journal of Integrated Research and Practice , [S. l.], v. 2, n. 9, p. 1–23, 2026. DOI: 10.65579/31075037.0172. Disponível em: https://ijirp.org/index.php/files/article/view/200. Acesso em: 22 sep. 2026.